Thorough knowledge of Web Analytics and Webmaster tools.
Monitor Search Engine news to stay abreast of algorithmic updates.
Develop & execute SEO strategy and project deliverables for clients.
Track project quality and team performance on a weekly basis.
Possess a thorough understanding of SEO and organic search methods.
Study the latest offerings and developments in the Internet Marketing industry.
Study the latest offerings and developments related to respective clients’ industries.
SEO project coordination between team members.
Ensure timely reporting of client projects as required (weekly/fortnightly/monthly). Keep communication channels open between client, SEO team members, and the Business Development team.
Develop content specifications and review content to ensure quality standards.
Ensure timely delivery of the Content Requirements Sheet to the Content Writing team.
Daily monitor Content delivery to match content deployment for off-page SEO.
Ensure timely escalation of work-flow issues to relevant teams.
Ensure timely delivery of MIS report to the reporting head.
Coordinate client servicing and communication with the Account Manager.
Coordinate team training and development.
Required Skills
Skills :
Strong project management & team work execution skills.
Excellent verbal and written communication skills.
Post-graduate degree and/or diploma in IT, Internet/Search Engine Marketing.
A minimum of 5+ years of experience within the SEO industry.
Bachelor's (Preferred)
Knowledge of Search Engine Optimization methodologies and Web Analytics.
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